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Luxury-Brand Jewelry Store Elevates Customer Experience

Associate helping a customer look at some jewerly

A luxury-brand jewelry store committed to delivering an exceptional customer experience across all its locations partnered with CustomerOptix.

Challenges

Given the brand’s high standards and clientele expectations, maintaining consistency in service, ambiance, and overall customer engagement is paramount. Their primary, ongoing objective is to refine and enhance how sales associates adhere to brand guidelines, ensuring every interaction reflects the brand’s prestige and values. To achieve this, the jewelry brand sought to collaborate with a customer experience partner who:

  • Has deep industry expertise who can ensure brand consistency
  • Is able to provide a large shopper network, making it easy to provide “unrecognizable” shoppers for consistent, reliable data
  • Is flexible with fine-tuning processes to perfection
  • Is available for questions and able to provide ongoing, expert advice

Solutions

After partnering with CustomerOptix, Bhindi Jewelers received the insights they were seeking. The program was set up to evaluate brand compliance among staff when selling luxury brands to ensure an excellent customer experience and follow-through in the sales process.

Results Summary

Program Success - As the program rolled out, it was refined to ensure target goals were met, backed by ongoing support. The integrity of the shop data increased and issues were addressed quickly.

Reliable Data - With a network of over 1M evaluators, a variety of evaluators were available for shops, allowing for more accurate insights.

What this Luxury Brand Has to Say...

“CustomerOptix has been excellent since the day we started, and always willing to work with us to ensure successful outcomes in our mystery shopping. The CX team never hesitates to answer questions about a shop and allows us to adjust our requests to our shopping format as needed, which has been extremely helpful.”

–Luxury Brand, Representative

Key Wins

Partnering with a company able to fine tune a CX program is essential when trying to identify which procedures meet the end goal so that insights have meaning and are impactful.

  • Flexible Program - Adjustment requests made with zero hassle.
  • Data Accuracy - 1M+ evaluator network to ensure reliable insights.

Analysis & Resolution

Based on investigative findings, CustomerOptix was able to provide actionable insights so that this luxury-brand jewelry store could make the improvements necessary to how their team operates when following brand standard protocols.

With a generous network of evaluators available, they were able to get the deep insights they werelooking for, allowing them to trust the data to make impactful decisions.

Implementing a CX Evaluation Program

Our team has 25+ years of experience building scalable mystery shopping programs nationwide. Our network of over 1M verified evaluators will gather real-time insights through in-store, online, or phone interactions. Small businesses can discover the strengths and weaknesses of their operations through the lens of customers to see what’s working and what’s not.

How Our CX Evaluation Programs Work

On-Site Visits - Our evaluators will visit your store locations and assess your business based on your preferences, such as cleanliness, merchandising, and overall service.

Phone Interactions - Our evaluators will secretly interact with your team and can identify areas that require improvement such as wait times, product knowledge, and overall customer experience.

Online Experiences - If your customers use your website to interact with your brand, our evaluators will review your website usability and product experience to help you identify areas for improvement.

Once you build your program and submit your order, our evaluators will execute that program and report actionable data and insights. Your report will undergo a thorough QA review and be emailed to you quickly so you can discover where improvements need to be made. Contact our team of experts today.